Over 800 guests arrived at IWC's Salon International de la Haute Horlogerie (SIHH) 2016 watch show in Geneva, Switzerland to celebrate the launch of its new Pilot’s Watches collection.
IWC brand ambassadors and celebrities—from actresses Rosamund Pike, Hilary Swank and Zhou Xun, to actors Christoph Waltz, Scott Eastwood, Chris Evans, Dev Patel, Elyas M’Barek and Moritz Bleibtreu, to Formula One racing drivers Lewis Hamilton and Nico Rosberg and supermodels Adriana Lima and Karolína Kurková—were in attendance.
They all could form a football team. Even Manchester United's Juan Mata, Arsenal manager Arsene Wenger and Schalke 04 Head Coach Roberto Di Matteo were there rocking it out.
Hosted by Welsh singer and comedian Rob Brydon, the revue-style show entitled “Come fly with us” featured performances by international music legends like Patti Austin, Ronan Keating, Curtis Stigers, Eric Harland and Till Brönner.
Switzerland's Pepe Lienhard Big Band and guest singers—all interpreting classics from the jazz and swing era—were backed by a troupe of 20 dancers from England.