From Geneva, these are the highlights including a new collection from Audermars Piguet, the Montblanc Heritage GMT and a marshmallow-inspired timepiece from Richard Mille.
Now you can personalise your look with its interchangeable straps.
This piece commemorates the golden anniversary of the moon landing in 1969.
Details remain light, but this surprise limited edition sounds intriguing.
Our watch of the week goes to the Big Apple.
Inspired by analog instrument of aircraft cockpits.
What the stars wore on their wrists for Hollywood's big night
The Pilot Watch Mark XVIII features stripped-down good looks and a case made of an entirely new material.
Our watch of the week is the French fashion house's expectation-defying re-release.
The recognisable round dress watch gets an elegant guilloché blue enamel dial for SIHH 2019.
The pieces are set to be introduced at the upcoming SIHH 2019.
Bob's Watches is offering up '12 Days of Rolex' for the holidays.
Smart with money or down on your luck?
How to make the man in your life happy - even if that man is you
See a watchmaker disassemble this famous watch.
See the winner of the 2018 Grand Prix d'Horlogerie de Genève grand prize.
There are no equals to Fossil Group when it comes to delivering fashionable smartwatches for anyone and everyone
These four helpful videos offer the keys you need to step up your style, zen out, host a party, and travel better.
The world's most attractively-priced Swiss made tourbillon is back, but this time with a sexy new perforated titanium case.
The buzzword is 'elegance', but don't write the watches off as wimps.
Fine watchmaking expertise and cutting-edge technology combine to deliver a timepiece that is digitally connected and easy on the eye.
Because no Vacheron Constantin collection is truly complete without a high complication.
Fossil announces the fourth generation of their Q collection of smartwatches and it is fascinatingly beautiful.
There are some watches out there that even test the rich
It's not a WilliamsF1 limited edition but Oris has taken the their long experience in making timing watches to create a new motorsports driven TT1
The horological collab for every USA-lovin' patriotic ex-commando
The media get a journey of self discovery in the posh environs of an island resort where a retired US Navy SEAL hands out sage advice and push-ups. A lot of push-ups.
Most watches tell the time but for the Freak from Ulysse Nardin, time is almost secondary
The Rolex 'Paul Newman' Daytona 6263 18k Yellow Gold is a piece of watch history and it could be yours... for a price
There are only a handful of watch brands to reach 100 Years of watchmaking. MIDO invites us to enjoy their past, present and future.
Thanks to a series of couture bracelets that bring a new allure.
For the man who took everything told to him as impossible and made it possible, Oris celebrates his life with a second limited edition, this time in bronze
This sophomore effort from French watchmakers Bell & Ross to their Divers Collection is likely to whet a few appetites.
Get a cool refreshing Pepsi for summer.
The new Navitimer 8 from Breitling embraces the past but points to an exciting future
In conjunction with the launch of Santos de Cartier.
Hublot goes to the World Cup in Russia and brings Maradona, Mourinho and Bolt along. Ref-e-ree!
From Baselworld and beyond we've selected 30 of the year's most beautiful watches.
Five distinctive types of watch buyers and the timepieces they wear.
Presley Gerber comes from a nice line of supermodel mom and showbiz patriarch.
The white gold Cosmograph Daytona is nicknamed 'The Unicorn.'
Seiko's Prospex series is finely realised. If only they had glamour names.
A geek's guide to the fabulous machines used at the Winter Games since 1936.
Turn down bling, amplify trust.
Now an even greater threat to Malaysian punctuality.
Or a big lake. Hublot sneaked a few pieces on board a gentle Genève cruise when you weren't looking. Perfect for this weather.
The new designs are part of its 150th Jubilee collection and feature impressive new complications
The Royal Oak Offshore 25th anniversary editions are for ballers with clout to the heavens.
Fossil's tasteful new line of really smart watches Fossil Q for all seasons.
How do you celebrate a watch that has been around for the past six decades?