Every year Aesop launches their gift kits with a different theme. This year's "Of Muse & Myth" is particularly a great one. The five kits not only celebrate the ancient Muses of Greek mythology, but also the goddesses of the arts, honoured since antiquity as inspirations in culture, literature and the arts.
‘At Aesop, we draw constant inspiration from the arts; it’s the gel that binds the spirit of the company,
from retail design to product innovation to our cultural partnerships,’ said Marsha Meredith, Aesop’s
Creative Director. So it was fitting that this year’s theme celebrated the mythological figures who are
considered to have birthed the arts, inspiring musicians, writers, and performers over the ages.’
Each kit comes in reusable tan amenity cases and is wrapped in a sleeve featuring New York-based
artist Giovanni Garcia-Fenech’s original illustrations of the iconic Muses of music, dance, history, comedy, and epic poetry, alongside their associated symbols.
The "Of Muse & Myth" collection is now available at all Aesop stores.