Style

Kim Jones Is The New Artistic Director Of Dior Homme

The British designer is taking over from Kris Van Assche.

BY finlay renwick | Mar 20, 2018 | Fashion

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The latest in a seemingly-continuous stream of shake-ups inside the velvet walls of the world's luxury fashion houses, today it was announced that Kim Jones is to replace Kris Van Assche as the Artistic Director of Dior Homme.

Jones, who left Louis Vuitton in January, will replace the Belgian Van Assche from 1 April, with his first collection already lined up for Paris Fashion Week in June.

A somewhat surprising move that has arrived without the usual drawn out process of whisper and rumour, Jones was, until recently, thought of as a likely successor to Christopher Bailey at Burberry, before that job went to Riccardo Tisci.


Having spent 11 years with Dior Homme, Van Assche will stay within the LVMH umbrella (the conglomerate that also own Louis Vuitton), although the details of his role are as yet unannounced.

"It is with great emotion that I thank my team, my studio and the ateliers. Their support and their unique talent and savoir-faire have made all my creations possible,ˮ said Van Assche in a statement."

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A brand with a darker, somewhat moodier aesthetic than Jones is perhaps used to, it'll be interesting to see what the British designer can do with the Parisian label's legacy of slim tailoring and monochrome palettes, while also incorporating his own skill for colour, branding and collaboration: the most memorable of which was his instant sell-out collection with skate brand Supreme last year. 

A piece from the Louis Vuitton x Supreme S/S ’17 collection masterminded by Jones; Getty Images


Jones announced that he was "deeply honored to join the house of Dior, a symbol of the ultimate elegance. I would like to warmly thank Bernard Arnault and Pietro Beccari for their trust in giving me this incredible opportunity. I am committed to create a modern and innovative male silhouette built upon the unique legacy of the house."

From: Esquire UK


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