Style

Fashion Trends Rolling into 2018

Which of the below continue to snowball from last year?

BY Finlay Renwick | Jan 2, 2018 | Fashion

All images Getty except Balanciaga.

A hungry behemoth growing stronger with each passing month, the worldwide menswear industry now accounts for £300 billion in revenue and is predicted to outgrow the women's side of the business by 2020, as men become more and more accustomed to, and comfortable with, buying nice trainers and suits that actually fit them.

All this progress means that, much like life beyond its glass-clinking confines, a fair amount has happened in the style world last 12 months.

Covering all the biggest moves, shakes and collaborations in a landmark year for men wearing clothes, here we present the biggest fashion moments of 2017.

It's been a big one.

The Year Of Virgil

As well as moonlighting as a DJ under the extremely witty moniker Flat White, Virgil Abloh has turned Off-White, his until-recently fledgling streetwear brand, into one of the biggest players and hottest tastemakers across any walk of style, an achievement that resulted in a 2017 Fashion Award for best 'Urban Luxe', beating the likes of Vetements and Supreme to the title.

Defined by its heavy diagonal lines, oversized fits and prominent self-explanatory messaging printed across everything, from shoes "For Walking" to phone cases and flannel shirts, Abloh's brainchild has made the jump from footballer favourite to a darling of the insider circle.

Oh, and he did a pretty great instant-sell-out sneaker collaboration with Nike, too.

Suits Went Retro

While the humble tie didn't fare quite so well in the yearly trend stakes, the suit saw a resurgence thanks to a host of well-dressed guys and reverential designers reaching back into the tailoring archives, with styles like the wide lapel, pinstripe, padded shoulder and flowing trouser all finding a new and intrigued audience.

Prominent wearers and makers included Harry Styles and his technicolour conveyor belt of outlandish, Bowie-esque Gucci suits with heavy double-breasted lapels and popstar-only trousers, as well as Balenciaga, who brought back Eighties power dressing in a big way.

The Fashion World Fell For Football

A trend that began to take shape towards the end of last year with Russian designer Gosha Rubichinsky and his USSR-laden recreations of Eighties and Nineties athletic style (lots of baggy tracksuits, lots of models with shaved heads), 2017 saw football become properly cohabited by the high fashion world, with designers offering their own riffs on polyester shirts and football boot-inspired trainers, while the once-derided matchday scarf became the accessory to be seen draped around ones neck on the front row.

It's a funny old world, isn't it?

There Were Big Shake-Ups At The Top

An announcement that shocked the glass-fronted world of the well-dressed (Mon Dieu!), in October Christopher Bailey revealed that he would be leaving Burberry after 17 years with the British brand, an announcement that was significant both due to the length of his tenure and his long list of innovations during it, which included runway-to-shop and season-less collections, unisex shows and, most significantly, the revival of the brand/s iconic beige and check print.

On top of that, Raf Simons, formerly of Dior, unveiled his first collections for Calvin Klein, while British designer Phoebe Philo left the top job at Celine and is rumoured to replace Bailey at Burberry.

Are you keeping up?

Balenciaga Won At Everything, Especially The 'Ugly Trainer' Trend

A year that saw it crowned the biggest fashion brand in the world, Balenciaga has the Triple S to thank for much of its recent good fortune.

An unlikely flagship trainer, the French label's chunky, stacked, misshapen dad shoe is polarising to the extreme, but since the first colourways were tentatively released towards the back end of summer, it has gone from a silhouette-bending novelty to the most sought-after sneaker of the year (the Gucci loafer of 2017), selling out instantly each time it hit stores and sites.

Clothes Sent A Message

Whether the message carries meaning or is just another piece of fashion ephemera is another discussion for another day, but what we can say for sure is that labels have slowly been introducing more and more text-based designs into their collections. Ranging from Off-White's ironic explanations, to Dior's "We Should All Be Feminists" line, to Frank Ocean and Jake Gyllenhaal's Woke, Twitter bio T-shirts.

We fully expect Vetements to release a range of "If Found Please Return To The Pub" tees for 2018.

Streetwear Found Its Place At The Top Table

A collection that raised some eyebrows when it was first teased, Louis Vuitton and skate brand Supreme's collision course of a collaboration was, unsurprisingly, an unmitigated success, tapping into the former's eye for luxury and craft and the latter's talent for hype, purposeful-scarcity and self-promotion.

Breaking down the final membrane between the worlds of streetwear and upmarket fashion, genre-crossing collabs have now become a must if a label wishes to stay relevant and reach new audiences, thanks to Kim Jones' bold vision.

Return Of The Male Muse

High-powered allegiances were all the rage in men's fashion this year, with seemingly every big label recruiting some form of A-list celebrity to front their campaigns and fly their hand-crafted flag during Fashion Weeks and red carpet events. Including, but not exclusive to, Robert Pattinson and Dior, Jared Leto and Gucci and ASAP Rocky's ongoing bromance with Raf Simons, which even saw the rapper dedicate a song to the Belgian designer.

It's called 'RAF'.

And please don't touch it.


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