Nike's Latest Ad Stars A Quadruple Amputee Who Climbs Mountains
Kyle Maynard is a bona fide badass.
BY Jonathan Evans | Aug 19, 2016 | Fitness & Health
Kyle Maynard has a personal maxim: "No excuses." He's hardly the first guy to live by those words, but I'm hard-pressed to think of someone who has a better claim to them. That's because Maynard—a man who has won not one but two ESPY awards, a man who has climbed to the top of Mount Kilimanjaro—is a quadruple amputee.
He's also the star of the latest installment in Nike's ongoing "Unlimited" campaign. The clip will make you feel both inspired and completely inadequate:
Maynard was born in DC with a rare condition called congenital amputation, where fibrous bands prevent the development of fetal limbs. But, because he's an unrelenting badass, that didn't stop him from playing football in middle school before switching to wrestling in high school, winning his first ESPY in 2004, opening a gym in 2008, and becoming an MMA fighter in 2009.
And if all that wasn't impressive enough, in 2012, Maynard became the first quadruple amputee to climb the 19,340 feet to the top of Kilimanjaro without the aid of prosthetics. 16 days were allotted for the climb; he did it in 10. That earned him his second ESPY, though it wasn't just about personal glory: The climb raised money and awareness for wounded veterans and blind Tanzanian schoolchildren.
Damn. Did you even get to the gym today?
Check out more of the "Unlimited" campaign:
From: Esquire US